Earlier this week, I took some time to look back on 2022 and take stock of all our growth and wins for the year. If you haven’t taken the time to reflect on your year, I highly recommend writing it out or making a quick note on your phone! It’s so important to celebrate your accomplishments and give yourself a big pat on the back. It is a wonderfully motivating and energizing way to enter the new year.
Now that we have looked back with honesty and taken a moment to appreciate what we did do well, let’s dig a little deeper with a performance review and setting specific goals!
Why? Well, it is a really valuable and insightful opportunity to position your business, your staff, and yourself for a year of alignment in your work, creating greater balance, higher profits, and overall better performance. Really, it’s about setting in motion an intentional year and the pathway to get where you want to go.
If you’ve never done a performance review and goal setting, this time of year is the best time to start. This natural ebb into our slow season ought to be embraced. It’s time to prepare for the year to come. I like to set my goals at the beginning of the year and break big goals up by the quarter (every 3 months) and check in with myself weekly or monthly to ensure that I am staying on track, prioritizing my vision, and even editing and refining goals as the year progresses.
In part one of this two-part blog series, I’m going to share with you a few key areas in which I review my business and set goals. I give you a few examples of the kinds of questions you can ask yourself, and the kind of goals you can set in 2023 to address and improve your performance. You and your business may have different needs, so of course customize the concepts to fit. It’s the exercise that counts!
A word of caution: it can be emotional and even a little upsetting to look back and get real with yourself. If you’re struggling to be reflective without disappointment, shame, or anxiety, take out that list of accomplishments and sit with your pride. When you’re ready to come back, remind yourself of why you are doing this exercise. In evaluating your performance, you can grow from your setbacks and create a path you can be proud of: one that serves your goals, your community, and your customers better.
After all, flowers grow in dirt, don’t they? So let’s get our hands dirty and watch ourselves grow, too.
The Performance Review
It can feel a little better to put someone else in the hot seat to start! You might not think you have “staff,” but you might have a surprising amount to consider here. Consider having regular performance reviews for your team, your freelancers, and really anyone who supports your business, I highly encourage it! These are questions below you can ask yourself and your team to get started on evaluating how the year went! For instance:
The Goal Setting
Now that you’ve reviewed your team, it’s time to set some goals. Ask yourself these types of questions:
Get the word out about needing help and then keep track of all inquiries. You may need someone later in the year!
The Performance Review
Do you know the difference between a hobbyist and a professional? It’s self-evaluation and self-assessment. It’s like checks and balances. If we’re unwilling to be honest with ourselves, our growth and our business can suffer. This takes courage and honesty but instead of beating ourselves up, consider starting with ONE THING that you kept coming back to in the past year that can be improved upon. A full review is helpful but if you need to start somewhere, it’s better than nothing! Choose the quickest or most impactful win and then use that momentum to keep up the progress.
If you’re struggling to assess yourself, imagine you are your own staff. What feedback would you have? Maybe you:
The Goal Setting
Recognizing opportunities in the work we do is a first step. Now it’s time to take action. What are your growth goals in this area? Here are some ideas!
If you are new to taking an honest, deep-dive approach to reviewing yourself and your business, I want to encourage you to take one small action step today, even right after reading this!
Let me know if you dove into one of these areas and next week we’ll dig into three more areas for performance review and goal setting: your product, your network, and your business!
See you then!